What's the first thing you do in the morning? If the answer is checking your phone, then you’re not alone! Consumers everywhere are becoming more and more reliant on handheld devices to assist in their everyday lives. Which means that, as business owners, we need to be tapping into the near unlimited potential that these amazing devices present to us.
The infographic "Top O' The Mobile To Ya: The Morning Routine Gets a Tech Boost" explores how mobile devices have become integral to our daily lives, especially during the morning routine. It is based on findings from Cisco's 2012 Connected World Technology Report and a collaboration between Zendesk and Business2Community.com.
Key Findings:
Mobile Usage in the Morning:
90% of Gen Y-ers globally check emails, texts, and social media first thing in the morning, often before getting out of bed.
3 in 4 respondents in the Cisco survey use smartphones in bed.
Online Socializing vs. In-Person:
40% of respondents spend more time socializing online than in person.
Dependency on Smartphones:
2 in 5 respondents would feel anxious without access to their smartphones.
The first action upon waking up for many is to check their mobile devices.
Impact on Daily Life:
Mobile devices are affecting daily routines, from pets' behaviors to personal habits.
They enable activities like participating in meetings from bed and managing tasks upon waking.
Frequent Checking of Devices:
Globally, 1 in 5 smartphone owners checks their device for updates at least every 10 minutes.
In the United States, the frequency increases to 2 in 5 people.
Impact on Work and Customer Service:
Mobile accessibility is leading to more engaged employees and responsive customer service practices.
Since introducing an iPad app, Zendesk observed that the use of its mobile apps by customer service teams has doubled.
Currently, 60% of Zendesk customers use mobile apps for client service, even from bed.
The infographic highlights the pervasive role of mobile technology in modern life, particularly in how it has transformed morning routines into a digitally connected experience. It underscores the growing dependency on smartphones for both personal and professional interactions.
