The graphic provides an extensive overview of the "blogconomy," highlighting the importance, growth, and commercial potential of blogging.
Blogging Statistics:
6.7 million people blog on dedicated sites, and 12 million blog via social networks.
Blogger leads U.S. blogging sites with over 46 million unique monthly visitors.
23% of internet time is spent on blogs and social networks.
77% of internet users read blogs, with the majority being 21 to 35-year-old women.
Impact on Business:
Small businesses with blogs generate 126% more leads.
81% of U.S. consumers trust information and advice from blogs.
Companies that blog have 97% more inbound links and 434% more indexed pages.
61% of U.S. consumers have made purchases based on blog posts.
37% of marketers view blogs as the most critical content marketing type.
Types of Bloggers:
Part-Time: Supplement income through blogging.
Hobbyist: Blog for fun without earning income.
Full-Time Professional: Blog as a full-time job.
Corporate: Blog as part of their full-time job for an organization.
Entrepreneur: Blog for a company they own.
The Evolution of Blogging:
The term "blog" was coined in 1997.
Niche blogs like Mashable and TechCrunch mainstreamed blogging in the 21st century.
Today, news blogs compete with mainstream media, and social media enhances blogging's interactivity.
Blogger Earnings:
14% of bloggers earn a salary through blogging, with varying average annual earnings.
Most common revenue generation methods include display ads, affiliate marketing, search links, and ads.
Ways to Earn Money Through Blogging:
Advertising banners, affiliate sales, CPM advertising, and pay-per-click advertising.
Top Earning Blogs:
The Huffington Post, Mashable, Perez Hilton, TechCrunch, and others, with their owners and monthly earnings detailed.
Tips for Successful Blogging:
Get a good domain name, use reliable hosting, choose suitable advertising, utilize affiliate programs, market services to readers, deepen customer relations, produce quality content, and employ SEO techniques.
Overall, the text underscores the significant role of blogging in the digital era, both as a personal expression medium and a potent tool for business growth and marketing.
