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6 Pitfalls of a Bad Social Media

6 Pitfalls of a Bad Social Media

You've heard it everywhere: to grow your business, you need social media marketing. It's the new form of word of mouth, especially considering the fact that about 70 percent of Canadians now use some...
5 Benefits of a Website Redesign

5 Benefits of a Website Redesign

Most of us have experienced the euphoria of getting a new phone. The excitement of removing it from the packaging and putting it in its new case can be enthralling. For the next little while, we...
Telltale Signs it's Time for a Redesign

Telltale Signs it's Time for a Redesign

Everyone has their favourite decade. Whether your inner hippie wishes you could float back to the 70s or maybe you would rather spend your days surfing the U.S.A. with the Beach Boys during the...
Shopping for Content? Go Organic.

Shopping for Content? Go Organic.

Consider yourself an organic shopper? Today’s educated consumer has more than likely heard the phrase ‘organic’ as it’s become quite popular during the health revolution of the past decade. Take a...
A Farmer's Lesson

A Farmer's Lesson

Having been born and raised in Niagara, I feel as though many take our region’s beauty for granted. Living in one of the most picturesque areas of the world sure has its perks, from famous waterfalls...
The Evolution of the Modern Consumer

The Evolution of the Modern Consumer

Take a minute to think about how the consumer decision-making process has dramatically evolved over the years. Never before have consumers had such a degree of information so readily available to...
Drones: Stop Stalling, Start Flying

Drones: Stop Stalling, Start Flying

Think back to your fond summer memories as a child. When days were for playing and nights were spent telling stories over campfires. My favourite topic was asking everyone’s preferred superpower....
Branding: Looks Really Do Matter

Branding: Looks Really Do Matter

I’m sure you’ve heard of the brand No Name? Now imagine a world where we were only surrounded by these bland brands with no individuality or identity. It sounds like some sort of dystopian movie, and...