It’s no secret that our perceptions of how a business looks, sounds, and operates has changed. And, as a community, this new normal will continue to evolve as lockdowns lift, stores reopen, and we...
Your brand. Remember, the one you spent years building, defining, and refining? You’ve finally narrowed in on that key demographic, and you know your customer base like you do your own family; You...
So How Do You Keep Your Business Healthy During a Pandemic? New terms like social distancing don’t just affect how we communicate with friends and family; they affect how we do business. And this...
If you’re a business owner, you probably think about the various techniques you might use to increase your sales. It’s also likely that you spend a lot of time and resources trying to figure out how...
If the word “budget” were a person, it wouldn’t be up for any awards...In fact, hearing the word “budget” may cause visions of dollar signs, excel spreadsheets, and can send even the most...
2020. It’s a nice round number isn’t it? As we return to our desks and get back into our “old” routines for the New Year, it’s impossible not to wonder what the year might bring to us in way of...
Digital marketing is huge. When you talk about the concept of digital marketing, you are talking about everything from Pay-Per-Click banner advertisements to loyalty programs. From the top of the...
It's all about social media. You want to reach your audience where they spend their time, and that happens to be on Facebook, YouTube, and other social networks. As you look to get your message to...
What can happen in the next year? What new trends will quickly become the new norm? Back in the early 20th Century, in just a few short years, people went from travelling over land by horse or train...
Live chat boxes on business websites have existed for nearly ten years in some form or another. But while the technology has been around for a while, it’s only been in the last year or so that live...